The pioneer and technology leader in the field of wood fiber insulation materials will be again successful in the future by intensified marketing and sales activities.
The newly established HOMANIT Building Materials KG takes over the fixed and current assets of HOMATHERM GmbH with the plant in Berga, Saxony-Anhalt, starting on 1st March 2017.
The new company is a 100% subsidiary of HOMANIT GmbH & CO. KG, one of the world’s leading manufacturers of wood-based materials.
The new company is headed by Mr. Stephan Oberacher, a marketing and sales-oriented entrepreneur with international experience in the wood trade and woodworking industry, as well as Mr. Joachim Lippum, who is as Managing Director responsible for the production site in Berga.
Mr. Holger Schulze, who recently took over the sales responsibility for HOMATHERM®, will be responsible for sales.
The well-known and proven natural insulation materials are still marketed under the at distributors and processors trusted HOMATHERM® brand.
Stephan Oberacher: „With the existing new capital and under a new flag we will make the pioneer among the natural insulation materials successful again. A large number of sales and marketing activities are planned to speed up the expansion in Germany and Europe.”
Joachim Lippum: „Another decisive factor is that the new shareholder provides us with sufficient funds to invest in the plant and in the future of our jobs.”
Holger Schulze: „We put particular value on our customer service. This includes in particular the prompt material availability, delivery reliability and the support of our trading partners in the market. Especially the orientation of the market cultivation on the processors will play a decisive role. Of course we will remain faithful to our trading partners.”
Stephan Oberacher, Office: 0049. 34 651.416 830